This might be the closest we’ll come to a Hall H for Marvel and Star Wars this year: Disney’s Investor Day Presentation this afternoon is expected to include major announcements about the future of Star Wars, The MCU, Disney+, Pixar and the rest of the sprawling Disney empire.
Even Disney has struggling during the pandemic, laying off 30,000 people and reeling from the closures of their lucrative theme parks. However Disney+ has been a bright spot…and streaming is the future, we kept being reminded. And they own a war chest of the biggest IP in the known universe.
We’ll be tag teaming here to keep you abreast of the developments at the event, which is scheduled to go for as long as four hours. Will Bob Iger finally retire for good? Is Black Widow coming to Disney+ insetad of a theatrical release? When are the Mutants coming to Disney? Will they cancel the Mandalorian?
Studio Head Bob Chapek is out to give us a bird’s eye look at the buzzwords! Disney will be even more nimble, with content and content delivery, driven by a wealth of research data. The new executive structure will also help deal with consumers’ rapidly changing consumption patterns, he says.
Chapek goes back to a schematic that Walt himself made showing storytelling at the heart of all their efforts in all synergies and segments.
Teasing upcoming MCU announcements!
Kareem Daniel is now out to talk about their new media and entertainment distribution division which he heads, and talking more about their market research which helps them allocate annual budgets across platforms to maximize inetraction and impact. (I warned ya it owuld be buzzwords.)
Theatrical distribution helps extablish the primacy of the franchises at the heart of their creative flywheel, says Daniel, meaning you can’t replicate the splash of a theatrical release on streaming.
Over the next few years, Marvel will release 10 Marvel series, 10 Star Wars series and 15 Disney live action series, and 15 live action and animated films to Disney+, he announces! All under this new Disney+ Original logo.
Announcement: Raya and the Last Dragon is coming to Disney+ premiere access (assuming this means the Mulan price point) and in theaters simultaneously.
Major news for 2021 and beyond is expected.
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